From Trailfinders to TUI, travel agents are opening high street stores to meet demand for face-to-face advice.
On decimated UK high streets, travel agents are rising like phoenixes from the flames.
To investigate why these once-forgotten institutes are now booming in popularity, I checked out the newly opened Trailfinders shop in Kent, UK.
Once a major retail hub, Tunbridge Wells town center is now lined with boarded-up shops. even before the pandemicbig brands were evacuating the mall as shoppers increasingly went online.
So how come a brick-and-mortar travel agent – seems antiquated in the age of online booking – is now opening up shop?
I spoke to marketing director Nikki Davies to find out.
Travel agents are seeing record-breaking bookings post-pandemic
Instead of putting on the brakes during the COVID-19 pandemic, Trailfinders hit the gas.
In 2020, new stores opened in Winchester and Solihull, followed by York